Wednesday, December 1

First Christmas lights in Alicante

The assembled public enjoyed the Christmas show.

The assembled public enjoyed the Christmas show.
Jose Navarro

A tapestry of lights with 200,000 LEDs will illuminate during Christmas the 1,500 m2 of facade of the commercial building of El Corte Inglés, which yesterday inaugurated the extraordinary lighting of parties in its stores and which is the first to be seen in Alicante. A design that is completed with another half a million led lights in 300 waterfall-shaped garlands that adorn the access canopies. Twenty-one children from the Children’s Oncology Unit of the University Hospital of Alicante, accompanied by the director of El Corte Inglés, Alfredo Carvajal, gave the starting gun yesterday afternoon to the Christmas decoration with the lighting in an act that filled the public square of La Estrella and those around the access to the store on Churruca street.

All the El Corte Inglés centers in the Valencian Community already have their facades illuminated with thousands of garlands totaling one million LEDs for 100% of the lighting in order to save on energy bills. This year the firm wants to give a special role to children after a very hard year motivated by the covid in which normal parties could hardly be held, and therefore, the department stores in Alicante wanted to have «these little heroes to transmit a message of hope and enthusiasm “, they point out in reference to the Hospital Pedagogical Unit that activated the ignition.

The avenue will be fully illuminated next week. El Corte Inglés and the Maisonnave Merchants Association, which for two years have been paying for the Christmas lighting of the most commercial street, have chosen to wait for the official lighting of the entire city of Alicante, next Thursday, November 18, in the previous campaign of Black Friday and Christmas purchases, which will consist of 2.3 million light bulbs integrated into 780 arches and garlands spread over a hundred streets and squares.

At the same time, the Christmas tree will be illuminated, decorated with white and gold lights, 18 meters high, which will be located this year at the beginning of the Esplanade in front of the Canalejas monument. In the squares of the Montanyeta, Ruperto Chapí, Seneca and in the vicinity of the Plaza del Mar there will be giant luminous passable ornaments. The installation, maintenance and dismantling of the lighting for these Christmas holidays in Alicante has a budget of 343,000 euros.

On the other hand, El Corte Inglés, for the tenth year in Alicante, is looking for the stars of Christmas and the best voices of children between 8 and 14 years of age. The casting takes place today, from 8 a.m. to 2 p.m.. The chosen singers will be the protagonists of the Christmas musical show that will take place on the Christmas bus that will tour the city on December 11, 18 and 23.

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