The recovery of the British market is key so that the tourism sector of the Costa Blanca can take flight after the crisis.
Boris Johnson has opened, curiously in the midst of the pandemic in Spain, despite the fact that hospital pressure has not yet shot up, the door to the return, this time seriously, of British mass tourism to the Costa Blanca. Except for a stratospheric setback, on July 19 the restrictions against covid will be completely eliminated in England, so wearing a mask or maintaining personal distance will become optional. In parallel, the British premier considers, already seriously, also, prisoner of the pressures of its tourist industry, that in August British tourists who are vaccinated can return to their country after the holidays without having to keep the ten-day quarantine in their home, in case the country from which they return is in amber, case of Spain. Everything will depend, however, on how the control of the pandemic advances in the next two weeks.
According to the business lobby Exceltur, the sector loses 60 million a week without the English.
The hopeful announcement comes at a very difficult time for the province of Alicante, where the incidence of covid has skyrocketed. However, if the possibility of the British return is confirmed, it would be extraordinary news for the hotels that work in this market in Benidorm, many closed since March 2020. In the hotel management, suspicions continue and yesterday British reservations, concentrated in In the fall, they barely moved by August, although “we are prepared to attend to them as soon as they return,” pointed out sources in the sector, more concerned about the lack of control of the pandemic in Spain. What’s more, in the hotel sector it still remains in the retina that it was the Spanish Government itself that banned British tourists from entering last summer due to the increase in cases in Great Britain. Today, variants aside, vaccination has already advanced twelve months later, and despite the latest outbreaks, the scenario is not the same as that of August last year.
The lack of British tourists has had the tourism sector on the ropes for more than a year. A report from the corporate lobby Exceltur, to which the main Spanish tourism companies belong, including those from Alicante Balearia and Servigroup, on the impact that the restrictions on the return of British tourists to their country have for Spain reveals that the sector loses 378 million euros a week in Spain, of which about 50 million euros correspond to the Costa Blanca, that is, 200 million, since Spain is still in “amber”, and this limits decision-making at the time in which the British plan their vacations. In fact, hotels are still at a minimum in terms of British tourism bookings, which until now are concentrated from September, and all despite the fact that airlines continue to arrive daily atl airport of Alicante-Elche / Miguel Hernández. If the favorable epidemiological data are confirmed on Monday, July 12, the following week all mobility limitations will disappear.
Eddie is an Australian news reporter with over 9 years in the industry and has published on Forbes and tech crunch.