Sunday, March 7

Hubertus de Hohenlohe, the eternal snow prince


  • The Mexican aristocrat, singer and skier disputes his 19th world championships at the age of 62

  • His outgoing and friendly character and his always striking kits have made him a much loved figure

  • “I’m too young not to try again,” he says after not being able to complete the second leg of the descent

As eccentric as a Jamaican Olympic bobsleigh team sounds a 62 year old Mexican skier in a World Cup, but Hubertus of Hohenlohe He has done it again. After his sixties, the aristocrat, photographer, singer and businessman Aztec reached in the Italian station of curtain d’Ampezzo its 19th participation in the Alpine Ski World Championships, surpassing his own record, as he has been doing since in 1999 he surpassed the mark of the Luxembourgian Marc Girardelli.

Having zero victories in his record (beyond the unofficial title of champion of Mexico that is clear from being the only participant from his country) does not detract from the curiosity of a polyhedral character. Son of the German prince Alfonso de Hohenlohe and Ira von Fürstenberg, was born in Mexico City on February 2, 1959 and moved to Europe at the age of four. Lived in Spain before moving to Austria, where he fell in love with skiing, although it was unimaginable what it would become afterwards.

Founder of the Mexican Federation

Founder of the Mexican Ski Federation, debuted in the World Cup in Val d’Isère (France) in 1981, a year before playing his first World Cups in Schladming (Austria). In Sarajevo-1984 it played its first Olympic Games, and until today it has not stopped increasing its number of presences in major international events (19 World Cups and six Olympic Games, which could have been one more if not for some disagreements with the Mexican Olympic Committee , who vetoed him on several occasions).

His level never came close to the medals, and this year, for example, he has benefited from the policy of the International Ski Federation of reserve places for countries without tradition in winter sports, but he was always a correct skier, who in the 2015 World Cups reached his ceiling with a worthy 38th place in Bormio.

Related to Tomba

But what really helped Hubertus not go unnoticed was the outgoing character of a member of the European ‘socialite’ (He was based in Marbella). Related to Agnelli family, married two years ago (after 25 dating) with Simona Gandolfi, before Alberto Tomba. The mythical Italian skier had not yet begun to add world and Olympic medals when Hubertus was already competing. Now, with the Italian retired a whopping 23 years ago, the Mexican continues to wage war.

And when it wasn’t about the skis, it was noticed in another way. Andy Warhol’s friend, Hubertus competed with a mariachi jumpsuit in Sochi 2014 and designed the reduced competition uniforms of the Mexican team in the last PyeongChang Winter Games. At various World Cup openings acted as a singer and in those of Sestrière from 1997, near Turin, played the relegation with the Juventus jersey (his mother was Gianni Agnelli’s niece), which made him a public favorite. The topless photos that took the Lebanese skier at the Sochi Games Jackie Chamoun (married to former soccer player Christian Karembeu) also caused the cameras to be turned on him after the uproar caused in the Middle Eastern country.

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Last Thursday he again represented Mexico in the giant of Cortina d’Ampezzo. He was 43 seconds behind the top seed in qualifying, but made the cut. On Friday he could not complete his manga, but he continued adding chapters to his story. “Too difficult for an old Desperado. But too young not to try again”, has left written on the networks.



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