The streets of the center of Benidorm will remember the recent history of the city through fOtographies placed on the facades. This initiative is part of the actions carried out within the ‘At the foot of the street’ campaign, promoted by the Benidorm City Council, the Neighborhood Council and neighborhood associations.
The first of the historical photographs can already be seen in the calle Metge in Cosme Bayona where the councilor for Citizen Participation, Ana Pellicer, and the person in charge of Public Space, José Ramón González de Zárate, along with the vice presidents of the Neighborhood Council, Teresa Garrido and Manuel Sánchez Notario; the president of the neighborhood association, Pepa Orozco, and members of other neighborhood groups.
“A photograph of the Municipal Archive made by Quico Pérez Bayona that reflects the difference between 1962 and this”. The image allows you to discover the evolution of the road, its buildings and the changes caused by progress and time. The images that will be placed “will appear next to a QR code” with which, in addition to the location, it will be possible to learn “a little bit of the history” of Benidorm “and the reason for this campaign”.
The head of Historical Heritage has announced the sending of communications to the property administrations so that “those who are interested” they can give up a space on their private façade “For the placement of the photographs.” Likewise, the councilor has invited any neighbor “who has an unpublished image of a special street” to lend it for scanning, filing and use in the panels. The originals will be returned to their owners.
It is a “very educational and very fun way – Pellicer has deepened – to show what our city was like years ago” to children, or to tourists who see in these photographs reflected how it was “and what it has become, the Benidorm of today”.
Those of the historic center are not the first images from the recent past that neighbors or visitors to Benidorm can enjoy. Just a few days ago, two totem poles with snapshots of the historic rise of the first cross, in 1961. On this occasion, the photographs are accompanied by the explanatory account of what that action that has given its name to one of the most emblematic and recognizable places in the city entailed.
Business posters closed
For his part, the Councilor for Public Space has informed the residents of the withdrawal by the Municipal Technical Services of a good number of old obsolete and disused posters and labels. As this newspaper has already published, they belonged “to businesses or establishments that had closed or changed ownership,” González de Zárate emphasized. “A supermarket that is now a restaurant, or a restaurant that was previously a hairdresser and those signs were still on public roads.”
“A major cleaning” has been done on all of them. Even so, during the tour one has been detected that has been dismantled early in the afternoon today. The removed labels have been cegiven to Heritage so that, for the moment, it can catalog and store them, with an eye on the realization “of an exhibition, or put them somewhere” because they are “living history of Benidorm”.
González de Zárate has made an appeal to the neighborhood groups of the city, not only those of the old city, to place this type of advertisement so that the City Council can study what to do with them. Especially the abandoned ones that could be dangerous because they could “detach from the facades and fall on passers-by”. Thus, the mayor has stressed that although the main objective of this initiative is to “preserve the history” of the city.
Eddie is an Australian news reporter with over 9 years in the industry and has published on Forbes and tech crunch.