Spain will launch a pilot project to test the suitability of the health passport within the framework of the coordinated program of the European Union, as announced by the Minister of Industry, Trade and Tourism, Reyes Maroto. The purpose of this certificate is normalize travel before the arrival of summer, the high season of the sector, after a black year for tourism with the loss of more than 60 million travelers.
This test, announced by the minister, still has no start date ni the locations have not been established either in which it was carried out. However, Maroto has not ruled out that there are locations on the Peninsula, in addition to any of the Islands. “We are pioneers, we were with the Balearic corridor, being the only country that opened in a pandemic, and that is what we are working on. We are accelerating, but we are going to hope that epidemiological data give us security to be able to do so because it depends a lot on the percentage of vaccinated population, “explained Maroto.
The minister has made the announcement in statements to the media after the celebration of a conference organized by the tourist lobby Exceltur to present a report on the pioneer tourist destinations located on the coast that demand a change in the financing of tourist municipalities in order to be able to address your feedback. According to the study, the 15 main coastal destinations generate 108,000 million euros and 1.6 million jobs, that is, 8.7% of Spanish GDP and 70.5% of tourism GDP.
Areas like Torremolinos, Calviá or Benidorm that demand, on the one hand, to solve the “endemic” situation of these destinations that prevents them from making improvements through an increase in the participation of municipalities in the VAT income generated by your tourism activity and, on the other, take into account in the distribution of funds to the “stable” population of these localities, which includes the one that has residence but is not registered and the floating that attends in summer, and not only the one registered at the time of receiving. An example is the city council of Marbella which has 150,000 registered people and, however, has 300,000 people as regular residents and up to 600,000 in summer.
This structural solution of the so-called mature destinations is joined by the European funds of the Recovery Plan that can be used to help these destinations to promote improvements as occurred in Magaluf or Miami, as recalled by the vice president and CEO of Meliá, Gabriel Escarrer. In this sense, hotel chains such as Meliá, Iberostar, Riu and Barceló have come together to present a project to the expression of interest opened by the Ministry of Industry to, with the help of European funds, mobilize 2,000 million euros in the transformation of these destinations of ‘sun and beach’.
“But before the aid of the Next Generation it is necessary to speak of the rescue plan”, has remembered Escarrer. “Then we must define the tourism development model of this country, where we want to position Spain as a tourism sector, and thirdly the Next Generation funds,” added the first sword of the first Spanish hotel chain.
Eddie is an Australian news reporter with over 9 years in the industry and has published on Forbes and tech crunch.