Friday, June 18

Taylor Swift Breaks The Beatles Record With Three UK Number One Albums In Nine Months | Taylor Swift


Taylor Swift’s re-recorded version of her 2008 album Fearless is the UK’s number one album, breaking a Beatles record for 54 years.

Fearless (Taylor’s Version) is Swift’s third album to reach No. 1 in the UK in the space of 259 days, following Folklore on July 31 and Evermore on December 18, 2020, breaking the long-standing record of the Beatles for the fastest accumulation of three number one albums. . Between 1965-66, the British band topped the charts with Help !, Rubber Soul and Revolver in the space of 364 days.

The new release is Swift’s seventh No.1 album in the UK and sold 21,145 units (physical and digital sales and streams combined) this week, compared to 545 for the original recording (2.6% of the new release). In the week before Taylor’s Version was released, the original sold 634 units.

When music mogul Scooter Braun bought Swift’s old label in 2019, and with it the master recordings from her previous catalog, the songwriter vowed to re-record all six albums she made for Big Machine to regain ownership of her. job. She described the sale to Braun as her “worst case scenario,” accusing him of bullying her in his role as former manager of Kanye West and manager of Justin Bieber.

Braun sold Swift’s recordings again in 2020 to US private equity firm Shamrock Capital. Swift said both times she was not given a fair chance to buy back her recordings. Big Machine founder Scott Borchetta reportedly gave him the opportunity to “take back” an old album for every new one he recorded before selling the label to Braun. Swift said discussions with Braun about purchasing her catalog were thwarted when her team asked her to sign a nondisclosure agreement that would also prevent her from speaking negatively about him in public.

Braun hasn’t commented on the matter since the original sale, when he complained that Swift fans were targeting his family online.

Swift has hinted that Braun is still involved with Shamrock’s ownership of his music. Re-recording your discs devalues ​​your investment. As a songwriter, you can deny the use of old material in media sync requests, including film, television, and commercials.

Creating similar versions of her work that she owns means that music supervisors will have to request the use of her recordings if they want to include her music in their work. Swift’s re-recorded Love Story included the soundtrack to a Match.com commercial; Wildest Dreams, from his 2014 album, 1989, will appear on the soundtrack to the Dreamworks animated film Spirit Untamed.

The Spirit Untamed trailer – video

When Swift signed with Universal / Republic in 2019, the terms of her contract gave her ownership over her master recordings. He has released three original albums for the label: Lover, in 2019, and Folklore and Evermore, adjacent to folk.

Swift has seven UK Top 200 albums this week: Folklore (# 37), Evermore (38), 1989 (43), Lover (66), Red (127) and Reputation (128). The original release of Fearless does not appear; neither did his self-titled debut from 2006, or Speak Now from 2010.

Fearless (Taylor’s Version) has been well received by critics, with a score of 82 on the Metacritic review aggregator. The Guardian pop critic Alexis Petridis wrote: “If you want to build a narrative of a beloved artist who puts her heart and soul into work that resonated with her audience, writing the songs that saved your life, as expressed by the Smiths , versus the dead -Male music industry operators interested in nothing but money, [Fearless is] a very smart place to start. “

Swift’s fanbase has supported her re-recording mission, sharing information on how to “hide” the original version of Fearless from Spotify and how to download it illegally for posterity.

Knowing his habit of sowing clues about his future activities, they interpreted his comments into a sketch on the Late show with Stephen Colbert this week as a sign that 1989 will be his next album to receive the re-recording treatment.


www.theguardian.com

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