Thursday, March 28

The merging streaming services, explained


What the heck is going on at hbo max? What does it have to do with Discovery+?

HBO Max, the home of prestigious HBO TV shows, Warner Bros. and DC Comics films, along with original series like “Sex and the City” revival “And Just Like That,” is going through some major changes this week, as its new owner plots a new strategy for the streamer and its affiliated entertainment brands, including Warner Bros. movie studios, TBS, TNT and CNN.

But in summer 2023, starting in the US, Warner Bros. Discovery will begin the process of combining HBO Max with its corporate cousin Discovery+, the home of reality TV from the likes of Food Network, HGTV, Magnolia Network, TLC, and Discovery Channel . This will create one big streaming service under the corporate umbrella of Warner Bros. Discovery. But what does that really mean for subscribers to each service?

We explain why the popular streaming services, which have a combined 92 million subscribing households (most to HBO Max), are undergoing a makeover.

The HBO Max logo.  Big changes are coming to the popular streaming service, it announced this week.

Why is HBO Max changing at all? Why is it combined with Discovery+?

HBO Max is the streaming service started by the company formerly known as WarnerMedia, which included premium cable channel HBO, but also programming from cable networks including TBS, TNT and CNN and the Warner Bros. film studio. WarnerMedia was formerly owned by AT&T, but the conglomerate announced in 2021 that it would spin off WarnerMedia and merge it with Discovery, a company that includes networks like Discovery Channel, HGTV, Food Network, and streaming service Discovery+. The merger became official in April, and the new company is now called Warner Bros. Discovery.

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