Thursday, November 26

The new Dialprix in Benidorm opens its doors


3% of the sales of the first day have been donated to the provincial AECC of Alicante

3% of the sales of the first day have been donated to the provincial AECC of Alicante

After intense weeks of work and a fruitful month of November, the Dialprix supermarket chain inaugurated this morning a new supermarket in the town of Benidorm, the third in the last month and with which he already adds 111 supermarkets in the Levante and Canary Islands area.

The new super of freshness has all the fresh product quality, the personalized attention of its team of professionals and the firm commitment to healthy nutrition with local and proximity products that characterize and differentiate the retail brand of the food distribution company Musgrave Spain.

Dialprix is ​​committed to a healthy diet with local and proximity products


The launch of this new supermarket has implied a investment over 500,000 euros and represents an important advance in terms of sustainability and environmental care, thanks to the state-of-the-art facilities used in all its sections and that represent an important savings in energy efficiency. All this will be in charge of a staff of 19 professionals of the town and vicinity

In this way, the new supermarket Dialprix located in the Av. King James I, 13, of Benidorm (in the old premises of a supermarket) will offer its customers and neighbors all fresh sections, as well as a wide assortment of brands and offers in its more than 500 square meters of sales room, which will also improve accessibility with the next installation of a modern and eye-catching panoramic elevator and in which customers will have a 20-space parking and home services.

Solidarity with AECC

As is customary in all its openings, the supermarket has carried out solidarity actions


Coinciding with the opening, the supermarket has given its customers different gifts and attractive promotions; and as usual in all its inaugurations, the company will donate the 3% of first day sales to the AECC province of Alicante.

About Musgrave

The new supermarket offers a wide assortment of brands and offers in its more than 500 square meters of room


Musgrave Spain, founded in 1912, is one of the companies leaders of the Levante area in the distribution and sale of food, beverages and drugstore products. We are among the 40 largest commercial distribution companies in Spain.

This activity is carried out through the retail establishments of its brands Dialprix, Dicost and the Cash & Curry Dialsur.

Musgrave Spain is part of the Irish Musgrave Group, a leader in distribution in its country of origin and a benchmark in food distribution in Europe. Musgrave currently has 111 Dialprix supermarkets and 19 Cash & Carry Dialsur stores.

Dialprix location in Benidorm

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