Wednesday, October 20

The perimeter closures weigh down the already diminished tourist occupancy data in Benidorm


One of Benidorm's beaches in a file image.

One of Benidorm’s beaches in a file image.
David Revenga

“The desire for tourism is drowned in restrictions and perimeter closures.” This is how the Hosbec hotel association has defined the situation in which accommodation in Benidorm, the Costa Blanca and the rest of the Community pass. The first fortnight of November, which in normal circumstances and with current weather conditions would be above 80%, barely reached 21% in Benidorm, 27% on the Costa Blanca and 30% in the hotels associated with the entity. % in Valencia

The hotels in the tourist capital, where only 10 establishments are open with some 3,195 beds available (8.7% of the total capacity), registered an occupancy of 21.4% during the first half of November. The comparison of the same period with last year “is devastating”: 61.5 hotel occupancy points have been lost compared to the same period in 2019, according to the association.

The national market represents 58.7% of the total in this period. “If there is something positive to highlight, it is the presence of tourists from the United Kingdom, which occupies the second place with 23% despite the quarantines imposed by the British Government,” they indicated. “British customers mainly from direct bookings, reservations through OTAS such as booking.com and with flights from companies that continue to program routes such as Easyjet or Ryanair. Portugal is the third country of origin of tourists with 4.9% of the quota market “, according to the same sources.

The open hotels expect to reach an occupancy of 17.9% during the second half of November, according to the data collected in the Hosbec occupancy survey.

Hotel occupancy in the rest of the Costa Blanca also continued to decline during the first half of November, reaching 27.1% on average, a figure slightly higher than that registered by Benidorm during the same period. It is the least positive data so far this year. The forecast for the second half of November remains very stable at the moment, since at the closing date of this report, the hotels on the Costa Blanca expect a 27.3% occupancy.

In the first fortnight of November, the province of Valencia exceeded the hotel occupancy figure for the previous fortnight with 29.9%. Valencia had not exceeded this occupancy figure since September, making it a relatively positive figure for the hotel sector. It is the consequence of the Motorcycle World Championship which, despite not having been able to have an audience, has displaced an important group of professionals, technical teams, communication, etc., according to Hosbec. This weekend in Cheste, under normal circumstances, the entire province would have reached a full house.

The forecasts for the hotels in Valencia are not positive for the second part of November and according to the results obtained in our survey, only 9.7% of the available hotel rooms will be occupied during the next fortnight. Domestic travelers are once again the ones that predominate in Valencia (75.8%), with Italy being the foreign nationality with the highest percentage of the market share (5.5%) this fortnight.


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