Thursday, March 4

The question every politician should ask is: what does Mark Zuckerberg want from us? | Facebook


YYou can say that Mark Zuckerberg reminds you of many things. An effect of a man the police would like to talk to regarding handling food in the supermarket. A heavily combed pink supervillain, Lex Loofah, or the classic bust of a Roman emperor who has stopped his hair unfurling and lists his hobbies as “skinned” and “indifferent.”

Ultimately, though, the most alarming way to view the boss of Facebook is simply in fact: He’s the world’s most powerful oligarchy, selling the lives of 2.7 billion monthly active users to advertisers, and actually modifying the behavior of those users with a business model that deliberately amplifies inflammatory, unpleasant and frequently false and dangerous things because that is what keeps you on their platform the longest. So yeah: all things considered, it’s a comforting excuse to say “ooh, Zuckerberg looks like a movie character who just uttered the phrase ‘leave no trace of the village.” Forget about post-truth. Mark is basically a post-metaphor.

Regardless, Zuckerberg is in the news along with News Corp boss Rupert Murdoch in a heartwarming generational brawl between billionaires for who can say, “Bitch, I’m not in the news, I OWN the news.” In short, Murdoch (and other news publishers) have long demanded that Facebook and Google pay for people who link to or discuss their content on their platforms, or include it in search results. Facebook and others have long resisted.

Having could not hit On the trouble in the hectic yurt at various barefoot tycoon retreats, Murdoch effectively instructed the Australian government to shake up tech firms to pay publishers to share links, or stop allowing the practice. Yes, here he comes, Monty Burns-Unit, absolutely refusing to allow the Valley brothers to remove the trident from his claw. This week, Google tossed him some undisclosed loose change just to shut him up, but Zuckerberg refused, shutting down the news exchange in Australia, and removed most of the Australian outlets from his platform, as well as pages run by state health departments. , charities and others. Poor me, there is outrage, with publishers apparently no longer wanting what they said they wanted. It’s one of those fights where you’re rooting for the asteroid to finish it off.

Of course, Facebook is the galactic leader in public relations crisis. In the short and unimaginably powerful existence of the company, they have made so many monstrous mistakes and on such large scales that it seems reasonable to predict that the total collapse of human civilization will be immediately followed by a statement from Facebook containing the words: “We know we have more work to be done. ”It was probably written by Nick Clegg, whose political end point will always be to don the last crewneck on Earth and do apocalypse communications.

There is widespread outrage around the world over what happened in Australia, particularly from politicians still fighting the last war, specifically the one against Murdoch. Here’s some free BREAKING NEWS, guys – you lost that one. And given the scale of their newest foe, well … tech companies have grown so much past the stage where, say, the oil companies disbanded or Microsoft investigations started, that humanity should probably pay. five cents for losing this. as well.

The real tragedy, of course, is that these guys have a lot in common. Rupert Murdoch recently got the Covid vaccine, which I read on Zuckerberg’s platform means he has been injected with Bill Gates, a line of medical research that I look forward to seeing. Tucker Carlson adjacent to anti-vax on Murdoch’s Fox News. Is it possible that such ideologically similar people are really so far apart? Hopefully they can still put their differences aside to form some kind of League of Injustice.

As for the rest of us, it’s hard for them to tell us how beautiful it is to connect with Zuckerberg, whose smile hasn’t been connected to his eyes since 2014. If friends are so important to our common goals, how come he doesn’t have none? ? Perhaps the mercantile friendship gives Mark the excuse not to participate in it. You don’t see crack dealers using their own product, as the saying goes.

People often claim that you are frozen in development by the time you become famous, which presumably stunted Zuckerberg while he was in his Harvard dorm room. I can’t believe a product created to qualify women has ended up like what the business professor and tech commentator Scott Galloway calls “The greatest prostitute of hate in the history of mankind.” Honestly, what were the chances?

In his book The kings of the child, Katherine Losse recounts her time on Facebook, from being one of the company’s first employees to eventually becoming the person Zuckerberg designates to write with her voice. Losse’s job was to convey Mark’s thoughts on “how the world was going” to the company and the general public. When I read the book, it was hard not to consider his personal philosophy non-existent. It’s like I’ve never thought of anything, ever, other than computing and personal power.

Naturally, Zuckerberg orders Losse to watch The West Wing. This was a while ago, of course, and it wasn’t four years ago that Zuckerberg embarked on a listening tour, encompassing “little people” places like Iowa truck stops. This was widely interpreted as the beginning of a long run leading up to a traditional presidential campaign. We haven’t heard much of that conversation recently, but it seems reasonable to believe that Zuckerberg has since realized that the president is a very young staff, something Murdoch understood decades ago, as far as the prime ministers of Australia and the Kingdom are concerned. United. Never mind the truck is no longer for the little people. Politics is for little people.

Of course, Zuckerberg is sometimes required to visit Washington and attend hearings, occasions when Nick Clegg dresses the statesman normally in a T-shirt as the reluctant teenage best man at his mother’s third wedding. But as he accumulates more and more unprecedented global power, the question every politician should ask, like yesterday, is: what does Mark Zuckerberg want from us? They should have clicked long ago that he is not even remotely interested in news as an idea or service. In 2016, Zuckerberg summarily fired the team that screened hot news topics and replaced them with an algorithm that quickly began to push fabricated news, as well as a video of a man jerking off a McChicken sandwich.

One of the several essays Zuckerberg asked Losse to write in his voice was “Companies over countries”. He resigned without completing it, but not before asking if he could expand the slogan. “I think we are moving into a world where we all become cells in one organism,” comes the bland reply, “where we can communicate automatically and we can all work together seamlessly.” Woof. A vision of our future that has me paging immediately Morpheus. Murdoch… was Murdoch actually the blue pill from the beginning?

style="display:block" data-ad-client="ca-pub-3066188993566428" data-ad-slot="4073357244" data-ad-format="auto" data-full-width-responsive="true">
www.theguardian.com

Leave a Reply

Your email address will not be published. Required fields are marked *

LinkedIn
Share